Product Description: Benefit Roller Lash Mascara lets you create ultra-long, full lashes to achieve your best wide-eyed and gorgeous lash look. With a brush that’s designed to grab and lift lashes for a super-curling effect, it’s perfect for all types—including short and straight lashes. The brush is inspired by hair rollers and has tiny hooks that catch and lift the lashes, giving a curled effect without having to use an eyelash curler.
Packaging: I received a special mystery sample in the mail of this product before the launch so my packaging is a small plain black tube. But as you can see from the image of the product above it’s applicator handle is pretty distinct, it looks like it was inspired by the “rollers” it gets it’s name from.
: As I mentioned, I received this mascara in the mail unexpectedly a few weeks ago. I saw that it was a new “mystery” mascara that they wanted people to test out before they did the big reveal. The only insight I had to the mascara was that it had an innovative brush to ‘hook’ your lashes for visible lift and curl.
I personally have naturally curly lashes so I don’t use an eyelash curler but I was intrigued to see how the “mystery product” would perform on me. The next morning I tried out the mascara and was blown away.. not by the “curl” it promised but by the way it lifted and separated my lashes. My naturally curly but somewhat short lashes suddenly looked like I was wearing very modest falsies. From then on I was hooked and have since been using it as my go to mascara (as seen in my IG selfies
Ingredients: Water, Paraffin, Cera Alba (Beeswax), Polybutene, Bis-Diglyceryl Polyacyladipate-2, Palmatic Acid, Stearic Acid, Triethanolamine, Vp/ Eiosene Copolymer, Acacia Senegalgum, Copernicia Cerifrea (Carnauba Wax), Euphorbia Cerifera (Candeulla) Wax, Hydroxyethylcellulose, Silica, Phenoxyethanol, Panthenol, Butylene Glycol, Caprylyl Glycol, Tocopheryl Acetate, Align Serine, Bht. [+/-: Cl 19140 (Yellow 5,Yellow 5 Lake) Cl 42090 (Blue 1 Lake) Cl 77007 (Ultramarines), Cl 77163 (Bismuth Oxychloride)), Cl 77288 (Chromium Oxide Greens) Cl 772889 ((Chromium Hydroxide Green) Cl 77491, Cl 77492, Cl 77499 (Iron Oxides), Cl 77510 (Ferric Ferrocyanide, Ferric Ammonium Ferrocyanide), Cl 77742 (Manganese Violet), Cl 77891 (Titanium Dioxide)].
: 4.9/5 It’s hard for me to call anything perfect, but so far this mascara comes pretty close. I’ve been a fan of Benefit since I first got introduced
to them a while back and think that they do a great job with lashes and brows.
Comment below and let me know if you’ve tried this mascara?!