Clearly the “Rihanna rain” is showing no signs of “letting up”, and we as devout fans couldn’t be more excited. Since we can’t be BFFLs with RiRi and borrow items out of her amazing closet, we’ve had to settle for just smelling like Rihanna and using her amazing makeup looks as inspiration,but after this past week, we can all collectively take two giant steps closer towards officially stealing her style. This past week Rihanna rang in her 25th birthday by taking a highly documented (aka instagramed) trip to Hawaii, showed her Rihanna for River Island Collection at London Fashion Week, and oh yea if that wasn’t enough, announced her newest gig as a “creative partner” for MAC cosmetics. If that’s not a good birthday week, we don’t know what is.
In true Rihanna trendsetting like fashion, this union is being reported as unlike any MAC has done before. According WWD, “although MAC has collaborated with myriad brands and celebrities in the past, this is the first time the brand has worked with a famous person for more than just a one-off project.” John Demsey, group president of MAC’s parent company, even went as far as to DTR (define the relationship) saying “We always say that MAC likes to go on a date but doesn’t really want to go into a relationship, this relationship with Rihanna is a long-term one that involves the development of four distinct color initiatives.” So MAC want’s to date RiRi too?, clearly we’re not the only one loving her as our bad girl alter-ego ;).
Wondering where you can get your hands on some RiRi? The four collections, to be known as RiRi [Hearts] MAC starts May 4&5 with the launch of the Riri Woo lipstick (the signature piece in the line that’s a new twist on her favorite MAC red lipstick, Ruby Woo) and coincides with the start of Rihanna’s Diamond Tour. MAC will also open a pop-up shop on site at the Barclays Center in Brooklyn, to showcase the line that will comprise of a total of 31 units by the end of 2013, including a holiday line.
So what do you think of this new edition to the MAC cosmetic lineup? Will you be purchasing items from RiRi [Hearts] MAC?